Happy New Beginning

January 03, 2021 / Bruna Zagni

As a website owner, this is the famous time of the year in which we’re all busy updating the various Privacy Policies and changing the year from 2020 to 2021. I can even hear the sound of keyboards being ticked.

I took the chance today to spend a different type of Sunday afternoon sipping a warm coffee with the company of my son to have a dialogue about what to change, add, and remove from the website. We spent a few hours sharing views about the current state of the world of the Internet and Marketing. Some were more philosophical, almost existential, some were less serious but practical nonetheless. We often carry out these conversations.

These types of conversations, which in the business world tend to be considered ‘unproductive’, always open the space for a better understanding of us and who we truly are deep down because, in essence, we are not trying to convince the other or win an argument but to engage at a personal level as if we were friends in front of a campfire. Real campfire.

I think this is the type of engagement that people have longed for the most throughout 2020.

As a result, I decided to update ‘about’ and to add a new page ‘What Is’ to explain more, but not too much, the meaning behind Intermundi®. It represented a way to also remind myself of the milestones reached throughout a troublesome year like 2020 to add up to all the previous steps taken in the last few years. Through Dialogue and Reflection.

Wishing myself, my loved ones, and all of you a Happy New Beginning.